One of our key goals at Acunetix is spreading web security awareness. We would be unable to do so without the support of our valuable partners. We currently work with more than 1000 companies all over the world. Our partners help us provide businesses that want to keep their web assets secure with suitable products and expertise.
In the last few months, our partnership program has been restructured and we have created a dedicated channel team, which resulted in rapid growth – in 2019, the number of our partners has grown by nearly 50 percent. We aim to appoint local distributors that in turn work with resellers. With this two-tier model, we can support our partners much more efficiently than before and bring local assistance to our resellers.
We provide our partners with extensive support and training. After you join the Acunetix Partner Program, you get access to a dedicated portal, where you can find marketing and technical support materials including videos, technical spec sheets, brochures, banners, email templates, price lists, and more. Our distributors and resellers may train through dedicated partner meetings and regular webinars as well as receive training certifications from the Acunetix Academy.
As part of our marketing support, our partners can also access Marketing Development Funds, whereby Acunetix supports partner marketing activities, brand awareness, and lead generation campaigns, such as trade shows, digital ad campaigns, product launches, and others.
If you would like to learn more about joining the Acunetix Partner Program, provide us with your contact details so that we can get back to you with more information.
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THE AUTHOR
Vice President of Global Channel Sales
